Magazine Advert Secondary Research

I have done some secondary research on magazine adverts for albums to help me design my magazine advert appropriately.

I have found the general conventions of a magazine advert:
(http://zoenewmana2media.wordpress.com/2010/09/20/conventions-of-magazine-adverts/)


All magazine adverts have the following conventions within them, which identify the style and genre of the artist or band which is being advertised:name of artist and album

- Name of band/ artist and album- largest font

- date of album release

- bands image/ style

- featuring songs

- form of release (CD, download)

- either photograph or artwork as main image

- record company

- bands website – myspace /official page

- critical quotes, ratings

- set colour scheme

- sponsoring company – institution logo/name/ website, adding credibility to the band

- own style of font which runs through advert – fitting with genre

- Band logo- depends on type of artist

- photograph of band itself- usually use album cover as main image/ album insert

- where to purchase the album -distributor

- All of conventions elements are dependent on the genre of music

- with band, represent each individual member seperately, and in their own sub-style

- either half page, quarter page, or full page layout- album cover or image itself may only take up a small section of the advert page

- The size of the advert demonstrates the advert budget, and the genre of the band- famous rock band can afford a full page back advert, Indie only a quarter page, basic advert


For my magazine advert, I am planning on following some of the general conventions of an album's magazine advert.